by Simplus team | Jul 13, 2020 | Admin, Latest News, Sales Cloud
Salesforce is correlated with sales since it is commonly used to store customer data and manage pipelines. While Salesforce’s CRM capabilities do help sales teams, they’re not the only department that can use the platform. Salesforce can be expanded to improve every...
by Simplus team | Apr 6, 2020 | Admin, Latest News, Marketing Cloud, Retail and Consumer Goods
Influencer Marketing is, theoretically, not a new concept. But it has gained traction in recent years as more marketers incorporate this strategy into their overall advertising budget. By 2022, Influencer Marketing is predicted to be a $15 billion industry, which will...
by Kim Georgeton | Mar 9, 2020 | Admin, Commerce Cloud, Latest News, Marketing Cloud, Marketing Cloud, Retail and Consumer Goods
When you think about it, your favorite customer was once a simple lead. Although the process of acquiring new leads has evolved with emerging technologies, the process of connecting with buyers to build meaningful relationships has not. The process looks something...
by Simplus team | Dec 24, 2019 | Admin, Latest News, Sales Cloud
Amy Cook, CMO of Simplus, was recently featured by Salesforce for her article “6 Ways Inclusive Marketing Can Spread Holiday Cheer.” As the holiday season fast approaches, it’s crucial for every organization to be ready with an inclusive marketing...
by David Bowker | Nov 5, 2019 | Admin, Australia, Latest News
As modern consumers, we demand perfection. We expect speedy service, prompt replies, and the product better be exactly how we envisioned it to be. Modern students are no different. When they deal with any aspect of your university, they expect the kind of service they...
