by Simplus team | Dec 20, 2021 | Admin, Latest News, Marketing Cloud
Amy Cook, Simplus CMO, was one of the latest guests featured on Mission’s Marketing Trends podcast, presented by Salesforce. Amy took the time to chat about all things new in marketing: understanding the latest trends, using lead gen strategies well for...
by Simplus team | Oct 13, 2021 | Admin, Latest News, Marketing Cloud
Customer retention is critical for businesses of all shapes and sizes. Nothing beats that ongoing recurring revenue source and the long-lasting relationships that serve both you and the customer for the better. Amy Cook, CMO at Simplus, spent some time writing for...
by Simplus team | Sep 1, 2021 | Admin, Latest News
Amy Cook, CMO at Simplus, knows good marketing when she sees it. And in the past year and more of the pandemic, we’ve seen some excellent marketing take shape on social media. In this Forbes piece, Amy shares three key steps that make social media marketing more...
by Simplus team | Aug 31, 2021 | Admin, Latest News, Manufacturing
Manufacturing has always been a competitive business, and now it’s competitive in a new way. What was a competitive advantage before, say pricing, has dropped as a differentiation, and now customer experience has replaced it. And, a whopping 86 percent of...
by Kim Georgeton | Dec 29, 2020 | Admin, Commerce Cloud, Latest News, Marketing Cloud
Building a thoughtful, reactive relationship with your customers is tricky business. But it’s worth the effort. Studies show that today’s consumers want (and expect) companies to understand their needs and offer solutions that meet their expectations–all of the...
