by Brian Dalforno | Nov 14, 2022 | Admin, Commerce Cloud, Latest News, Retail and Consumer Goods
Leaders at major retailers and consumer goods organizations are always adapting their strategy to the latest demands and expectations of everyday shoppers. That’s why agile, scalable, and—perhaps most crucially—changeable cloud platforms are foundational to success in...
by Simplus team | May 16, 2022 | Admin, Commerce Cloud, Latest News, Marketing Cloud
It’s getting harder and harder to stay distinct and competitive in the consumer goods industry, as everyone is pivoting to increased brand management and virtual storefronts. And there’s a slew of cloud solutions all designed to help senior leaders in consumer goods...
by Simplus team | Apr 13, 2020 | Admin, Commerce Cloud, Latest News, Marketing Cloud, Retail and Consumer Goods
The next time you’re with a group of people, ask them “What show featured Uncle Jesse?” In most instances, you’ll be able to assess someone’s generation based on their answer. While many of you reading this are most likely saying “Full House, duh!”, there is another...
by Simplus team | Apr 6, 2020 | Admin, Latest News, Marketing Cloud, Retail and Consumer Goods
Influencer Marketing is, theoretically, not a new concept. But it has gained traction in recent years as more marketers incorporate this strategy into their overall advertising budget. By 2022, Influencer Marketing is predicted to be a $15 billion industry, which will...
by Simplus team | Mar 12, 2020 | Admin, Implementation Services, Latest News, Retail and Consumer Goods, Sales Cloud, Service Cloud, Training
Support requests and tickets carry a lot of valuable customer data with them, so they need a complete solution to manage that information. SilencerCo, a market leader in firearm suppressors, muzzle devices, and more—wanted to use this data in a smarter way. They asked...