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Data Cloud in Spring ‘25: What to watch

Feb 25, 2025 | Admin, Data Integration, Latest News

Salesforce continues to enhance its Data Cloud offering with the Spring ’25 release, introducing groundbreaking features designed to empower organizations with more efficient data management, seamless integration, and greater flexibility in handling various types of content. These updates make it easier to connect, govern, search, and manage data in real time. For businesses looking to fully maximize the potential of Data Cloud, Simplus stands out as the go-to partner for creative solutions, implementation, and ongoing maintenance. In this blog, we will explore the most notable updates to Data Cloud and how they can transform your business.

 

Private Connect

One of the most exciting updates in the Spring ’25 release is Private Connect. This new feature offers organizations a secure, private network connection between Salesforce and their on-premises or third-party data sources. With Private Connect, businesses can integrate their data from various systems without exposing it to the public internet, ensuring enhanced security and compliance.

This feature is perfect for organizations that require an added layer of privacy when handling sensitive customer or business data. Private Connect enables seamless data exchange across different cloud environments, providing reliable performance while maintaining stringent data protection standards.

Simplus’ Business Transformation Services can help businesses implement and optimize Private Connect, ensuring smooth and secure data workflows between Salesforce and other systems.

 

Policy-Based Governance

Data governance has always been a top priority for organizations, and with the policy-based governance feature introduced in the Spring ’25 release, businesses can take control of their data policies more effectively. This feature allows admins to define, manage, and enforce governance policies across their data in Data Cloud. These policies help ensure that data is handled securely, efficiently, and in compliance with internal and external regulations.

Organizations can now automate the enforcement of data privacy regulations, monitor data usage, and track data lifecycle events without manually intervening. This level of control helps businesses mitigate risks, reduce data misuse, and comply with evolving regulatory frameworks.

Simplus can guide businesses through setting up these governance policies and maintaining them over time, ensuring that Data Cloud stays aligned with both business needs and regulatory requirements.

 

Zero Copy File Federation

Salesforce’s Zero Copy File Federation is a game-changing feature for organizations that deal with large files, like documents and images. Traditionally, storing files across different systems would involve duplicating them, which creates inefficiencies and risks around file management. With Zero Copy File Federation, businesses can now reference files stored in external systems without actually copying them into Data Cloud.

This update dramatically reduces storage costs and ensures that businesses are not overwhelmed with data duplication. Files remain in their original locations while still being accessible within the Salesforce ecosystem. The result is a more streamlined and efficient process for handling large files, which is especially beneficial for organizations managing huge volumes of content.

Simplus can assist organizations with integrating Zero Copy File Federation into their existing workflows, ensuring a seamless user experience while optimizing storage usage.

 

Hybrid Search

The Hybrid Search feature in the Spring ’25 release is another exciting addition to Data Cloud. Hybrid Search allows businesses to perform searches across both structured and unstructured data from a single interface. Whether it’s customer data, documents, or multimedia content, Hybrid Search gives teams the ability to access all types of information quickly and easily.

This feature improves productivity by making it simpler to locate the right data, regardless of its format or storage location. Hybrid Search integrates with existing Salesforce search capabilities, offering a unified, more comprehensive search experience that can boost efficiency across departments.

Simplus can help implement Hybrid Search in a way that aligns with your business’s data organization, making sure you get the most out of this powerful tool.

 

Support for Unstructured Audio and Video Content

Another major update is the support for unstructured audio and video content. Data Cloud now allows organizations to store, analyze, and search through audio and video files, opening up new possibilities for customer engagement, training, and support. Whether it’s customer support calls, sales presentations, or video content, businesses can now manage and extract valuable insights from these types of unstructured data.

This support is invaluable for companies that rely on multimedia content for training, customer service, or product demonstrations. With Data Cloud, businesses can unlock the power of this rich content and use it to drive better decision-making and customer experiences.

Simplus can assist organizations in leveraging this capability, helping them configure workflows and processes that incorporate unstructured audio and video content seamlessly into their Salesforce ecosystem.

The Spring ’25 release introduces transformative features to Data Cloud, such as Private Connect, policy-based governance, Zero Copy File Federation, Hybrid Search, and support for unstructured audio and video content. These updates are designed to help businesses manage their data more securely, efficiently, and effectively.

To fully harness the potential of Data Cloud, organizations can rely on Simplus for expert guidance in implementing these updates. As a trusted Salesforce partner, Simplus offers creative solutions and ongoing maintenance to ensure businesses stay ahead of the curve and maximize the value of their Salesforce platform.

By partnering with Simplus, businesses can streamline their data processes, improve compliance, and drive smarter, data-backed decisions.

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