Select Page

Articles & Insights

Latest News

Healthcare’s guide to the Winter ’24 release

Healthcare’s guide to the Winter ’24 release

The healthcare business is always in business.  Where other industries have peak seasons and predictable annual cashflow schedules, the healthcare industry is dependably always in need. That means the time is always right for optimizations that streamline and improve...

What’s new for data and AI in the Winter ’24 release?

What’s new for data and AI in the Winter ’24 release?

Artificial intelligence in the business landscape is (seemingly) taking over, and for good reason. It’s a massive opportunity to boost productivity and deliver intuitive, personalized experiences at scale. But as we’ve discussed before, it takes a strong foundation of...

How to optimize Salesforce Marketing GPT

How to optimize Salesforce Marketing GPT

The foundational benefit of using Marketing GPT is that it saves time while increasing revenue and customer satisfaction.  It frees up human SMEs for more profound, complex analysis/strategy work. It also maintains the human review of all communication before it goes...