Imagine predicting future purchasing behaviors, identifying at-risk customers, and delighting them with customized service before they churn. Imagine having the tools to empower customer service representatives with real-time suggestions and personalized customer...
Articles & Insights
Data Integration
Salesforce Data Cloud: The keys to personalized customer success
From hosting hybrid customer experiences to providing personalized preferences, today’s dynamic go-to-market landscape means understanding and leveraging data is more critical than ever. At the heart of this transformation is Salesforce's Data Cloud, a powerful tool...
Thrive in ‘25 with Simplus and Salesforce
As we look forward to a new year, let's build new goals around transformative business operations powered by AI and data. Dreamforce 2024 highlighted Salesforce's dedication to this vision, showcasing the launch of Agentforce and the enhanced capabilities of the Atlas...
Financial services’ deep dive into Salesforce Winter ‘25 release
Calling all financial services enthusiasts! The Salesforce Winter '25 release is here, and it’s packed with exciting updates tailored to banking, wealth management, insurance, and more—with a particular focus on the exciting ways Einstein and AI will scale business....
A deep dive for Data Cloud in the Salesforce Winter ‘25 release
The Winter ’25 release of Salesforce brings a host of exciting updates to Data Cloud, making it easier for businesses to manage and utilize their data effectively. Whether you’re a data enthusiast or a Salesforce novice, these new features enhance capabilities that...
Salesforce AI tools are transforming the high tech industry
Imagine having the power to understand your customers so well that every interaction feels tailor-made just for them. That’s what AgentForce and Data Cloud bring to the high-tech industry. Businesses can create deeply personalized, data-driven experiences on a...
3 ways Agentforce strengthens supply chain management
Can we build a stronger supply chain management system with Salesforce Agentforce? Yes, we can! Agentforce brings a new level of sophistication by operating autonomously, retrieving the correct data on demand, creating action plans for any task, and executing them...
Top 3 challenges in healthcare that Salesforce Agentforce solves
Healthcare workers are tired. With mounting pressures to reduce overhead costs, personalize patient care amid increasing workloads, and improve the overall efficiency and continuity of care by doing more with fewer resources, employees feel it. One study found a...
Data Cloud Updates at DF24: The Fuel for Agentforce AI
Salesforce's Data Cloud has emerged as the company's fastest-growing organic innovation ever, fundamentally transforming how organizations harness and leverage their data. At Dreamforce 2024, Salesforce shared exciting updates and insights about Data Cloud, showcasing...