The high tech sector has seen transformative changes throughout 2024, shaping the way businesses operate and influencing the daily lives of consumers. This year, three pivotal trends have emerged and we’ve been tracking them since the start: the rapid adoption of...
As 2024 draws to a close, it’s time to reflect on the seismic shifts that have occurred within the manufacturing industry over the past year. From the rise of digital tools designed to streamline sales processes to evolving strategies around rebate management and the...
The healthcare and life sciences sectors are undergoing significant transformation in 2024, driven by an evolving understanding of patient care, data management, and the role of automation. As organizations strive to balance cost efficiencies with improved outcomes,...
As we reach the close of 2024, we’ve witnessed the landscape of enterprise contact centers evolve dramatically. Market perceptions around contact center modernization have shifted, reflecting a deeper understanding of customer needs and technological advancements. The...
In 2024, the conversation surrounding customer data platforms (CDPs) has shifted significantly. As enterprises grapple with increasingly complex data landscapes, the focus has transitioned from a narrow preoccupation with CDPs to a more holistic view of data...
Gathering around our tables this Thanksgiving is the perfect time to reflect on everything we're grateful for. If you find yourself relaxed and, for once, not worrying about IT and operational concerns at work–you may have your managed services team to thank. Like...
Imagine predicting future purchasing behaviors, identifying at-risk customers, and delighting them with customized service before they churn. Imagine having the tools to empower customer service representatives with real-time suggestions and personalized customer...
From hosting hybrid customer experiences to providing personalized preferences, today’s dynamic go-to-market landscape means understanding and leveraging data is more critical than ever. At the heart of this transformation is Salesforce's Data Cloud, a powerful tool...
As we look forward to a new year, let's build new goals around transformative business operations powered by AI and data. Dreamforce 2024 highlighted Salesforce's dedication to this vision, showcasing the launch of Agentforce and the enhanced capabilities of the Atlas...