In 2024, the conversation surrounding customer data platforms (CDPs) has shifted significantly. As enterprises grapple with increasingly complex data landscapes, the focus has transitioned from a narrow preoccupation with CDPs to a more holistic view of data...
Gathering around our tables this Thanksgiving is the perfect time to reflect on everything we're grateful for. If you find yourself relaxed and, for once, not worrying about IT and operational concerns at work–you may have your managed services team to thank. Like...
Imagine predicting future purchasing behaviors, identifying at-risk customers, and delighting them with customized service before they churn. Imagine having the tools to empower customer service representatives with real-time suggestions and personalized customer...
From hosting hybrid customer experiences to providing personalized preferences, today’s dynamic go-to-market landscape means understanding and leveraging data is more critical than ever. At the heart of this transformation is Salesforce's Data Cloud, a powerful tool...
As we look forward to a new year, let's build new goals around transformative business operations powered by AI and data. Dreamforce 2024 highlighted Salesforce's dedication to this vision, showcasing the launch of Agentforce and the enhanced capabilities of the Atlas...
Calling all financial services enthusiasts! The Salesforce Winter '25 release is here, and it’s packed with exciting updates tailored to banking, wealth management, insurance, and more—with a particular focus on the exciting ways Einstein and AI will scale business....
The latest Salesforce Winter '25 release has brought a wave of enhancements and updates specifically tailored for the life sciences industry. Whether you're a pharma company, biotech firm, or a medical device manufacturer, these updates aim to streamline operations,...
As we dive into the latest updates from Salesforce’s Winter ‘25 release, it’s clear the future is on our doorstep! With enhancements focused on optimizing asset management, inventory, and sales agreements, Salesforce is stepping up its game to support manufacturers...
Salesforce's Winter ’25 release is packed with exciting updates for Einstein, bringing enhanced AI capabilities and features designed to streamline workflows and improve user experiences. If you’re looking to start leveraging AI in your business, these updates are...