Case Study
Damballa
At a glance
Damballa can now allow partners to quickly and effectively submit deal registrations and view real-time margin incentives on open opportunities. The Community also allowed Damballa’s channel managers to focus more on partner relationships and less on transactional processes.
The Challenge
Damballa was struggling with fragmented deal registration, and approval processes lacked visibility and traceability for partners. There was no real-time calculation to provide transparency into margin calculation and reporting metrics. There was also no collaborative partner community available to allow members to quickly search for relevant content or share questions with peers or the Damballa support team regarding a specific topic.
About Damballa
Damballa is a cybersecurity company specializing in network monitoring for advanced threats. Damballa was founded in 2006 by data scientists who had the foresight to realize that signature and reputation-based security tools would eventually be outsmarted by attackers. Today, Damballa monitors nearly 15% of the world’s internet activity and protects more than half a billion devices.
Headquarters: Atlanta, GA
Website: www.damballa.com
Industry: High-Tech
The Outcome
By enabling the Partner Community, Damballa can now allow partners to quickly and effectively submit deal registrations and view real-time margin incentives on open opportunities. The Community also allowed Damballa’s channel managers to focus more on partner relationships and less on transactional processes.
Ready To Sell Smarter?
Speak with one of our certified Salesforce experts today.