The enterprise financial services sector has undergone significant changes in 2024, spurred by a surge in digital transformation efforts. The drive to modernize systems, enhance customer experiences, and streamline...
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Industry - Data Cloud
2024 in review for the high tech sector
The high tech sector has seen transformative changes throughout 2024, shaping the way businesses operate and influencing the daily lives of consumers. This year, three pivotal trends have emerged and we’ve been...
2024 in review for the manufacturing sector
As 2024 draws to a close, it’s time to reflect on the seismic shifts that have occurred within the manufacturing industry over the past year. From the rise of digital tools designed to streamline sales processes to...
2024 in review for the healthcare and life sciences sector
The healthcare and life sciences sectors are undergoing significant transformation in 2024, driven by an evolving understanding of patient care, data management, and the role of automation. As organizations strive to...
2024 in review for CDP, Data Cloud, and more
In 2024, the conversation surrounding customer data platforms (CDPs) has shifted significantly. As enterprises grapple with increasingly complex data landscapes, the focus has transitioned from a narrow preoccupation...
Understanding data, AI, and the future of customer success with Salesforce Agentforce AI
Imagine predicting future purchasing behaviors, identifying at-risk customers, and delighting them with customized service before they churn. Imagine having the tools to empower customer service representatives with...
Salesforce Data Cloud: The keys to personalized customer success
From hosting hybrid customer experiences to providing personalized preferences, today’s dynamic go-to-market landscape means understanding and leveraging data is more critical than ever. At the heart of this...
Thrive in ‘25 with Simplus and Salesforce
As we look forward to a new year, let's build new goals around transformative business operations powered by AI and data. Dreamforce 2024 highlighted Salesforce's dedication to this vision, showcasing the launch of...
Financial services’ deep dive into Salesforce Winter ‘25 release
Calling all financial services enthusiasts! The Salesforce Winter '25 release is here, and it’s packed with exciting updates tailored to banking, wealth management, insurance, and more—with a particular focus on the...